Blog Post

A beginner's guide to applying color in UI design.

Is color theory getting you down? Are you tired of the same old preset palettes? Sick of hitting “regenerate” on a magical color palette creator? 

Don't worry, we've all been there...

This post hopes to be your virtual guide up the mystical mountain of color. By the time you reach the top, you will have all the skills you need to create beautiful, coherent palettes.

Sound OK? Let's set off for basecamp.

This tutorial is all about learning by doing. We will be starting with the same base design and adding our own individual style. 

The base design itself is a “product card”, the likes of which you will likely have come across on a variety of e-commerce sites. It is a simple example but provides an excellent blank canvas to experiment with color.